DFB & DFL Promotional Tour

International matches of the National Team in Shanghai and Dubai from May 26 to June 3, 2009

With the motto “Two nations. One passion”, the German national football team went on a multi-day trip to Shanghai and Dubai in late May 2009. The joint goal of the German Football Association (DFB) and German Football League (DFL) on this trip was to promote German football abroad and to generate new business connections or to expand existing ones. The task of the Euro Lloyd DFB team was the organisation and execution of the trip for all guest groups and the German national team. In addition, the events experts of Euro Lloyd DFB were responsible for the management of the two integrated DFB and DFL evening events in Shanghai and Dubai.

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